Jerome Ball Limited
 
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ADR International
Integrated, multi-platform communications building brand awareness reputation and sales leads

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With a new branding programme successfully completed by Jerome-Ball, ADR International, one of the world's leading procurement consultancies, needed an integrated communications strategy to take their messaging to the various stakeholder audiences.

We were retained by ADR International to implement an on-going communication strategy to build awareness of the ADR brand and to promote the various sub-divisions and services.

A modular brochure system was created to enable a tailored approach to prospects along with a new website, presentation materials, advertising style and online marketing communications.

The timeless and dynamic style of these materials has strengthened the ADR brand, made them relevant to the highly professional and senior level audiences they engage with and further enhanced their reputation as a leader in the procurement and supply management sector.

 

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'Over the past 4 years Graham has brought his business based approach to all our brand and marketing communications taking the time to fully understand our business objectives and making sure his marketing strategy aligns and supports them. His highly creative and professional approach to how ADR should communicate to its key audiences has given us a strong and recognisable brand in a very short space of time which has given us competitor advantage and helped the business move forward quickly'

  www.adr-international.com   Back to case studies
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